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BrandAlchemy
ProjectBrand Identity
Close-up of a roll of white tape with the word 'ALCHEMY' printed in black in a repeating pattern on a gray background.

Alchemy Brand Identity 2020

Associated creatives

Underline Studio
Underline StudioGraphic Design
Paul Weeks
Paul WeeksPhotography
Flash Reproductions
Flash ReproductionsPrint

Tags

roll of tapewhite tapeproduct photography

Description

A roll of white tape is displayed against a solid grey background. The tape is the primary subject, coiling slightly as it extends upwards. Black lettering that spells out 'ALCHEMY' is repeatedly printed on the exterior of the tape. The angle of the shot is a low angle. The indoor lighting creates a shadow on the background behind the tape. The background is a light gray colour.