Onefootball Brand Identity 2020

Description

A grid presents five variations of the same scene in vertical panels. The panels, set against a dark grey background, feature an abstract pattern of black and white shapes on top. The second row features a soccer player in mid-kick in an outdoor setting, positioned above bright color fields. Below the color fields, the bottom row displays abstract shapes in yellow and light blue. The color fields shift in hue, with the first panel featuring pink and blue, the central panel using blue, and the final panel showing a magenta-like color. The bottom of the image is labeled with a scale: fracture, neutral, flux.