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BrandOJI
ProjectBrand Identity
OJI restaurant menu graphic art featuring stylized sushi roll characters with humorous text; minimalist design, blue and orange on white background.

OJI Brand Identity 2020

Associated creatives

Seachange
SeachangeGraphic Design

Tags

menurestaurant menusushifood menugraphic designpostertypeface

Description

Two panels on a white background display stylized graphic art for OJI restaurant. The left panel features a grid arrangement of cartoon sushi roll characters, each with a blue cylindrical body, orange top, and two white eyes. Text snippets are arranged around the characters, including phrases like, 'OJI SAYS TAKE AWAY NOT THROW AWAY' and 'OJI SAYS FAST FUEL NOT FAST FOOD.' The right panel presents a minimalist menu in black text, listing sushi options, short order items, sides, and beverages. The restaurant's name, 'OJI', is prominently displayed at the top of the menu. Overall the image is flatly lit.