ZETAK Brand Identity 2020

Description

A neatly folded black t-shirt is displayed on a concrete surface, its design prominently visible due to the lighting. The shirt features a large white cross formed by the text 'ZETAK' repeated along its arms. The concrete provides a simple, textured backdrop that contrasts with the smooth fabric of the t-shirt. The stark contrast between the black fabric and the bright white text draws the viewer's eye, making the design stand out. A strong light source highlights a portion of the shirt and concrete, creating shadows and further emphasizing the texture of the concrete.