LO.W Brand Identity 2020

Description

An outdoor advertising billboard displays an advertisement for L.O.W., a furniture brand. The billboard features a split design with a mint green background on the left and a partial view of an orange sofa on the right. Two lemons are placed on a light-colored rug beneath the sofa. The text 'L.O.W' is prominently displayed in black, stylized font, along with the address '39 BOND ST NEW YORK CITY' in a smaller font. The billboard is set against an urban backdrop, illuminated by overhead lighting, suggesting a nighttime setting. The scene is captured with a focus on the billboard, highlighting the furniture advertisement and brand.