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BrandHKUMed
ProjectBrand Identity
White rectangular card with 'HKU Med' in bold black text, floating on a light grey surface with a diagonal shadow creating depth.

HKUMed Brand Identity 2020

Associated creatives

Toby Ng Design
Toby Ng DesignGraphic Design

Tags

business cardstationerytextpapergraphic design

Description

A white rectangular card with the inscription 'HKU Med' in bold black letters is presented in a minimalistic composition. The card appears to float slightly above a light grey surface. A diagonal shadow runs across the lower right portion of the background, adding depth and dimension to the composition. The color palette is restricted to shades of white, grey, and black, enhancing the clean and modern aesthetic of the presentation. The card's shadow suggests an indoor setting with controlled studio lighting, emphasizing the stark contrast between the elements.