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BrandCuozzo Fleming
ProjectBrand Identity
Close-up shot of two white pages with blue printed text. One page is turned over, revealing text about a new chapter and family.

Cuozzo Fleming Brand Identity 2020

Associated creatives

POST
POSTGraphic Design
Curious Collection
Curious CollectionPaper

Tags

printblue textwhite papertypographynewsprintpage

Description

Two white pages fill the frame, adorned with blue printed text. The page on the right features bold, large font spelling out "STORY" and "A NEW CHAPTER," emphasizing a fresh beginning. The page on the left is partially obscured, with only fragments of words like "HACI," "AD," "PA," "USE," and "ORS" visible. The lighting is bright and even, casting soft shadows and accentuating the contrast between the white paper and the blue ink. The right page features paragraphs of smaller text detailing the personal approach and excitement for the future, hinting at themes of family and transition. The turned-over portion of the left page reveals text discussing the shift from virtual to physical interactions.