BrandHelloFresh
ProjectBrand Identity

HelloFresh Brand Identity 2020
Associated creatives
Tags
Description
A package of broccoli florets sits against a bright green background. The broccoli is sealed inside a clear plastic package and has a green label with the words "Hello Fresh" at the top. The label also says "Broccoli Florets" and "Harvested and cut in prime season". Below the descriptive text are nutritional information details. A red "NEW!" badge is affixed to the top right corner of the label. The packaging indicates that the product is made in Britain, with a small British flag visible at the bottom of the packaging.