Farfetch Brand Identity 2020

Description

A white, rectangular card with a black stylized 'FF' logo is prominently displayed on a textured gray surface. The setting appears to be indoors, with natural light streaming through a window, casting distinct shadows across the scene. The surface has a mottled, terrazzo-like texture. The photograph is taken at a medium angle, focusing on the card and logo as the primary subject, and the lighting creates a contrast between light and shadow, enhancing the visual interest of the shot.