Meatable Brand Identity 2020

Description

An eye-level, outdoor shot focuses on a billboard featuring the text 'It is meat' in large, bold, white font set against a vibrant orange background. A circular logo appears to the right of the text, reading 'The New M Natural'. The billboard is mounted on a grey concrete base, with a section of tiled pavement visible below. An asphalt road with a faint red stripe borders the bottom of the frame. Above the billboard is a secondary structure of blue panels, and further in the background, the upper stories of a red brick building with white-framed windows are visible. The overall composition is clean and straightforward, emphasizing the billboard's message.