unknown Brand Identity 2020

Description

This eye-level shot captures a billboard in an urban setting, presenting environmental data. The billboard features the number '550,000' prominently, followed by text detailing tonnes of tyre particles deposited each year that end up in the ocean. The backdrop includes a brick building, a graffiti-covered wall, and a modern building with a glass facade reflecting another brick structure. The scene is set on a paved sidewalk, with the overall composition focusing on the juxtaposition of environmental awareness against an urban landscape.