Braun and Vitsœ Brand Identity 2020

Description

A roll of transparent tape is displayed adhering to the edge of a light-colored wood surface, set against a stark black background. The tape is printed with the repeated text 'das programm' in a sans-serif font. The wooden surface is a light birch color with a fine grain, and the edge is dark brown. The composition features the tape as the central element, emphasizing its texture and the text printed on it. The lighting is even, highlighting the transparent quality of the tape and the contrast between the wood grain and the solid black backdrop. The roll of tape appears to be suspended, creating a sense of depth and visual interest in the scene.