BrandIsetan
ProjectBrand Identity

Isetan Brand Identity 2020
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Description
The image shows two minimalist posters displaying Dieter Rams's vintage radios. The left poster showcases the T22 radio from 1957 with vertical repetitions of 'T22 Dieter Rams' in orange text above the image. The right poster features the TP1 radio from 1959, again with 'TP1 Dieter Rams' repeated above its image. Both radios are set against a plain white background. The posters present a clean aesthetic, emphasizing the minimalist design principles of Dieter Rams. The radios are white with brown handles. The text is orange and the backgrounds are white, with even, diffused lighting, enhancing the clarity of the product design.