BrandIsetan
ProjectBrand Identity

Isetan Brand Identity 2020
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Description
A row of six identical advertising posters is mounted on a grey brick wall. Each poster has a black frame and a white background. The first and fourth posters feature multiple, stacked portrait photos of a man with white hair and glasses. The other four posters feature the word BETTER in block letters along with Japanese text. To the right of the posters is a metal pole with a small, square sign attached. The scene is brightly lit by daylight, with shadows cast on the ground. The ground is paved with light grey tiles, complementing the brick wall. The posters are neatly aligned, suggesting a deliberate and organized presentation.