BrandNew Chapter
ProjectBrand Identity

New Chapter Brand Identity 2019
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Description
A beige, hardcover book is open, revealing pages of text. A white bookmark with a simple black arrow design is inserted within the book, marking a place. The setting appears to be a studio due to the soft grey background. The focus is sharp on the bookmark and the text on the open pages, creating a sense of intimacy and invitation to read. The lighting is even, highlighting the textures of the paper and the contrast between the white bookmark and the dark text.