Fialure Brand Identity 2019

Description

The image shows a close-up of text from a printed document. The document excerpt discusses authorship, craft, and the perceived value of objects. The text describes how banal hardware store objects are improved with hand-made touches of walnut and bison leather, aiming to bridge opposing states, such as expert and obvious, composed and accidental, luxurious and commodified. The text is rendered in a serif typeface on a reddish-brown background.