Nike Brand Identity 2019

Description

A Nike advertisement features two separate scenes. The left scene shows a woman with a medium complexion, wearing a printed blue jacket and black shorts, crouching on a rock in a forest setting. She is wearing yellow compression socks and running shoes. The right scene mirrors this with a man wearing a grey t-shirt and black shorts, also in compression socks and running shoes, sitting on a similar rock formation. Both figures are surrounded by dense, green vegetation suggesting a natural, outdoor environment. Between the two photos is a large text overlay in white, that reads "FREE BY NATURE".