BrandNike
ProjectBrand Identity

Nike Brand Identity 2019
Associated creatives
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Description
A cream-colored, roll-top backpack is presented against a dark background. The backpack has a smooth, slightly reflective material and a roll-top closure with a black border. A white vertical strap runs down the front, secured with a black buckle at the top. Large, black block letters are printed on the front of the bag, reading '52 MUSCLE'. The backpack is well-lit, highlighting its shape and texture. The backdrop is a uniform dark color, creating a strong contrast with the bag and emphasizing its design.