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BrandAPD
ProjectBrand Identity
Three APD Collection catalogs: Collection II (2018), Collection 3, and Collection 4 featuring furniture photography on a black backdrop.

APD Brand Identity 2019

Associated creatives

New Studio
New StudioGraphic Design
ABC Monument Grotesk
ABC Monument GroteskTypeface
Dinamo
DinamoTypeface

Tags

catalogfurniturephotographycollectionpublication

Description

The image showcases three APD Collection catalogs against a stark black backdrop. The leftmost catalog, titled 'Collection II' and dated '2018', features a minimalist cover design, partially folded open at the bottom. The middle catalog, 'Collection - 3', displays a grid of furniture photographs. The rightmost catalog, 'APD 4', features a close-up of a dark modern lamp on a grey background. The catalogs are arranged to overlap, creating a layered effect. The color palette is predominantly black, white, and grey, with the furniture photographs adding subtle color variations. The lighting is even, highlighting the textures and details of the paper and printed content.