BrandHolden
ProjectBrand Identity

Holden Brand Identity 2019
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Description
A man wearing an orange jacket, black pants, and a black backpack is captured from a low-angle, back view as he skis between two sets of poles. The poles are blue with orange tops, set against a bright, snow-covered surface. The background is stark white, suggesting a sunny day. The minimalist composition and color contrast create a sense of solitude and focus on the skier's movement. The lower left corner of the image contains printed text, while the lower right features the logo of "HOLDEN". The image is cropped tightly around the skier and the poles, eliminating any distracting elements.