BrandMoMA
ProjectBrand Identity

MoMA Brand Identity 2019
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Description
The image presents an exterior low angle view of a building featuring a brick facade on one side and a white painted wall on the other. Dominating the white wall is a large black typographic execution reading "MoMA PS1" in a bold sans-serif font. The brick portion of the building is punctuated by multiple windows. The sky above is a clear and vibrant blue, offering a stark contrast to the building's textures and colors. The building's corner is cropped in the left-hand side of the frame.