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BrandThe New York Times
ProjectBrand Identity
Three social media posts advertising an Ai Weiwei talk on 10.16.17 from 7-8 PM, featuring a photo of Ai Weiwei making a finger frame.

The New York Times Brand Identity 2018

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Base Design
Base DesignGraphic Design

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social media postadvertisementtextpersonart

Description

Three social media posts are staggered, showcasing a red background with white social media frames at the bottom. On the left, white text reads ticket information. The middle post includes a black and white photo of Ai Weiwei making a finger frame around his eye and beard. The right post contains the words "Ai Weiwei talks 10.16.17 7-8 PM" in yellow and white text. All three posts include social media icons with '500 likes' listed underneath. The overall appearance mimics a modern advertisement.