BrandNatura
ProjectBrand Identity

Natura Brand Identity 2018
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Description
A high-angle shot captures a seemingly disorganized pile of yellow shopping bags, each printed with bold, black text. The bags bear the words 'HUMAN RIGHTS' alongside the years '1948-2018,' commemorating the 70th anniversary of the Universal Declaration of Human Rights. The bags are scattered across a dark surface, creating a chaotic yet visually graphic arrangement. The black text contrasts sharply with the bright yellow of the bags, making the messaging pop. The handles of the bags are white. The lighting is bright and even, highlighting the textures of the paper bags. Some bags are partially obscured, adding depth to the composition. The background is a solid dark color, preventing distraction from the central subject.