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Branditsu
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Outdoor advertisement features an Itsou Pot's Soup billboard on a building, with vibrant food imagery and bold typography against a bright blue sky.

itsu Brand Identity 2018

Associated creatives

OMSE
OMSEGraphic Design

Tags

outdoor advertisementbuildingfoodsoupbowlItsutypography

Description

A vibrant outdoor advertisement displays an Itsou Pot's Soup billboard affixed to the side of a brick building. The billboard, set against a pink background, showcases a bowl of soup with ingredients like noodles and green vegetables. Bold, sans-serif typography spells out "POT'S SOUP," with additional text, including the phrase "SOUP BY ITSU," displayed below. A hand is visible, holding the soup. The sky is blue and lightly cloudy. Lower foreground details show passing traffic, and a digital countdown clock.