Fedrigoni Brand Identity 2018

Description

An open book features an illustration on the right-hand page. The illustration depicts a cartoon-style woman kneeling and hugging a heart shape that prominently displays the number 14. Several smaller heart shapes surround the woman and heart. The illustration is monochromatic with crisp, clean lines. The book is open to a two-page spread, with text on the left page. The paper has a matte finish and a warm, creamy tone. The illustration is the focal point, standing out against the minimalist backdrop. The book is shot with soft, diffused lighting, highlighting the details of the drawing.