Defy, Design,

Description

This close-up shot for the Boyds brand identity project showcases detailed menswear tailoring. A person is captured from the chest up, wearing a dark grey corduroy blazer with wide wales and structured lapels. Layered underneath is a textured white cable-knit turtleneck sweater. A small floral lapel pin and a bright orange pocket square with a repeating floral pattern add pops of color to the breast pocket. The background reveals warm wooden shelving and an orange wall, suggesting an upscale retail or boutique setting.