Logo
  • Home
  • ·Media
  • ·Bottega Veneta Spring 2024 Ad Campaign - image 655620
BrandBottega Veneta
ProjectSpring 2024 Ad Campaign
Text overlay reads BOTTEGA VENETA over a pink dome structure with a red patterned knit sweater and maroon woven leather bag in a park

Bottega Veneta Spring 2024 Ad Campaign 2024

Associated creatives

Matthieu Blazy
Matthieu BlazyBottega Veneta Creative Director
Alec Soth
Alec SothPhotographer
Diane Chiu
Diane ChiuModels
Walid Fiher
Walid FiherModels
Imaan Hammam
Imaan HammamModels
Lara Menezes
Lara MenezesModels
Awar Odhiang
Awar OdhiangModels
Douta Sidibe
Douta SidibeModels
Penelope Ternes
Penelope TernesModels
Daisuke Ueda
Daisuke UedaModels
Kris Wardak
Kris WardakModels
Haojie Qi
Haojie QiModels
Shun Yoshida
Shun YoshidaModels
and Li Cheng Yuan
and Li Cheng YuanModels
Duffy
DuffyHair
Hiromi Ueda
Hiromi UedaMakeup
Anita Bitton
Anita BittonCasting Director
Tokyo
TokyoLocation
Japan
JapanLocation

Tags

knit sweaterred knit sweaterpatterned knit sweatersweaterleather handbagmaroon leather handbagwoven leather handbaghandbag

Description

This photograph from the Bottega Veneta Spring 2024 ad campaign captures a still life scene in an outdoor park setting. A rounded, pink sculptural structure rests on grass with mature trees visible in the background under natural daylight. Draped over the top of the pink arch is a textured red, black, and grey patterned knit sweater. Resting at the base on the left is a dark maroon woven leather handbag. White serif typography displaying the brand name BOTTEGA VENETA is overlaid horizontally across the center of the frame. Alec Soth photographed the campaign with creative direction by Matthieu Blazy.

Style

Vertical, Commercial, Earthy

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Burgundy (50%)
Scarlet (50%)

Background

Park

Context

Advertising Campaign