Brand
ProjectSS25 Occasion

Theresa Baena, Art Director,
Associated creatives
Tags
Description
This fashion portrait for the BOSS SS25 Occasion campaign was captured by photographer Casper Kofi and styled by fashion editor Jim Moore, with art direction by Stephan Dimu and Theresa Baena. The image features model Ajok Madel wearing a cream sleeveless ribbed dress against an expansive ocean beach background. Natural lighting illuminates the scene, highlighting the textures of the knitwear and the subtle jewelry details. Hair and makeup were crafted by Egon Crivillers and Paca Navarro, creating a refined aesthetic.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
Designer Fashion
Color
Cream (100%)
Background
Sandy Beach
Context
Advertising Campaign


