Brand
ProjectBOSS SPRING SUMMER 2024

BOSS BOSS SPRING SUMMER 2024 2024
Associated creatives
Tags
Description
Model Houjing Cui poses for the BOSS Spring Summer 2024 campaign photographed by Benjamin Werner with styling by Vanessa Reid. She is dressed in a crisp, textured white single-breasted blazer featuring notched lapels and a contrasting single horn button, layered over an open white collared shirt. Her sleek, straight black hair is styled with a sharp center part, framing a poised and neutral expression. The medium portrait composition is illuminated with soft, diffused studio lighting against a clean, off-white seamless background.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Soft Light
Industries
Designer Fashion
Color
Off-White (70%)
Jet Black (20%)
Background
White Seamless
Context
Advertising Campaign
