Brand
ProjectBOSS Camel Lookbook

BOSS BOSS Camel Lookbook 2025
Associated creatives
Tags
Description
Model Alexandre Cunha stands posed in a minimalist studio corner for the BOSS Camel Lookbook, styled by Joe McKenna and photographed by Daniel Archer. He wears a light blue striped double-breasted blazer over a matching blue crewneck t-shirt, paired with tailored off-white trousers, a brown leather belt, and charcoal tassel loafers. Soft directional studio lighting casts delicate shadows across the pale grey corner walls and floor, creating a clean, sophisticated menswear editorial aesthetic under the creative direction of Trey Laird.
Style
Vertical, Commercial, Clean
Techniques
Soft Light
Industries
Menswear
Color
Powder Blue (50%)
Off-White (40%)
Background
Set-dressed
Context
Lookbook

