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  • ·BOSS 2025 Eyewear Campaign Model Portrait by Daniel Jackson
Brand
BOSS
ProjectBOSS 2025 Eyewear Campaign
Close-up monochrome portrait of a model wearing optical glasses and a jacket for the BOSS 2025 Eyewear Campaign against a white background.

Matteo Berrettini,

Associated creatives

Daniel Jackson
Daniel JacksonPhotographer
Vanessa Reid
Vanessa ReidFashion Editor/Stylist
Shon
ShonHair Stylist
Lynsey Alexander
Lynsey AlexanderMakeup Artist
Piergiorgio Del Moro
Piergiorgio Del MoroCasting Director
Isabella Franchi
Isabella FranchiManicurist
Matteo Berrettini
Matteo BerrettiniAthlete
Juhyung Kang
Juhyung KangModel
Andreea Diaconu
Andreea DiaconuModel

Tags

asian man wearing glassesasian manman wearing glassesoptical glassesboss eyewear campaignboss 2025 eyewearjuhyung kang

Description

This monochrome campaign portrait from the BOSS 2025 Eyewear Campaign features model Juhyung Kang captured in a close-up composition. The model wears optical glasses and a jacket against a clean white seamless backdrop. The studio lighting highlights facial structure with high-contrast tonal depth. Daniel Jackson photographed the campaign, styled by Vanessa Reid, with hair by Shon, makeup by Lynsey Alexander, casting by Piergiorgio Del Moro, and manicures by Isabella Franchi.

Style

Vertical, Commercial, Monochrome, Clean

Techniques

Low-key / chiaroscuro

Industries

Eyewear

Background

White Seamless

Context

Advertising Campaign