Brand
ProjectBrand Identity

Rice Studios, Graphic Design,
Associated creatives
Tags
Description
This brand identity presentation features a vibrant yellow paper shopping bag positioned inside an open black metal storage container. The bag displays the black BOO LAAB logo prominently across its front face and includes thin black cord handles. The setting rests on a minimal grey concrete floor with soft, diffused lighting highlighting the clean paper texture and contrasting metal surfaces. This project was created for BOO by Rice Studios as part of a brand identity exploration.
Style
Horizontal, Commercial, Clean, Minimalist
Color
Lemon (70%)
Jet Black (30%)
Background
Concrete Texture
Context
E-commerce / Product