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BrandBolt
ProjectBrand Identity
Blue credit card with FIDO branding on a tan notebook with stickers next to a blue pencil and green cutting mat

Bolt Brand Identity 2023

Associated creatives

Koto
KotoGraphic Design
Egg Agency
Egg AgencyGraphic Design
Justified Studio
Justified StudioGraphic Design
New Studio
New StudioGraphic Design
Wildish & Co.
Wildish & Co.Graphic Design
Ragged Edge
Ragged EdgeGraphic Design

Tags

blue credit cardcredit cardblue cardFIDO credit cardFIDO card

Description

This brand identity project for Bolt features a vibrant blue payment card displaying the name FIDO and a Visa logo, placed squarely on top of a tan paper notebook. The notebook is adorned with a yellow hand icon sticker and a script sticker reading trusted. A blue pencil rests near the top edge, and a green cutting mat is visible in the lower corner of the composition. Natural daylight casts soft shadows across the flat-lay arrangement, highlighting the textures of the paper, plastic card, and cutting mat.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Natural light

Industries

Banking

Color

Royal Blue (50%)
Camel (50%)

Context

Advertising Campaign