Helen Roddey, Agency / Creative,

Description

Block, Inc. presents Proto Rig, a modular mining hardware system designed for durability, repairability, and upgradeability. The launch video features presenters and attendees examining hardware components, internal circuit boards, and cooling fans within a white event pavilion. Helen Roddey directed the project, capturing close-ups of modular parts and assembly demonstrations.

Style

Horizontal, Commercial, Clean

Industries

Consumer Electronics

Color

Background

Set-dressed

Context

Brand Film / Corporate Video