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BrandBlackjack Brew Co
ProjectBrand Identity
Split image showing beer cans displayed in a metal keg on the left and a hand packing cans into a branded cardboard box on the right.

Blackjack Brew Co Brand Identity 2024

Associated creatives

Ensemble
EnsembleGraphic Design

Tags

beer cansbeer cancanscardboard boxmetal kegbeer packagingbeverage packaging

Description

This brand identity imagery for Blackjack Brew Co features two panels showcasing product packaging and presentation. The left panel displays three brightly labelled beer cans nestled inside the opening of a polished metal keg amidst a stack of similar industrial kegs. The right panel captures a hand reaching into a branded cardboard box filled with identical beverage cans, resting atop a metal step ladder in an industrial setting. The photography employs a clean, commercial style with natural lighting that highlights the metallic textures of the kegs and the matte finish of the packaging. The bold typography on the boxes and cans reinforces the modern craft brewery branding.

Style

Horizontal, Commercial, Clean

Industries

Alcoholic Beverages

Color

Pure White (50%)
Camel (30%)
Jet Black (20%)

Background

Warehouse

Context

Advertising Campaign