Dentsu Creative US, Agency / Creative,

Description

This commercial spot for Naked Smoothie titled Big News NewLook 15 features a professional tennis setting with a blue tennis court and stadium seating in the background. A female tennis player in athletic wear drinks from a bottle before a giant tennis ball opens up on the court. A man wearing a branded cap and polo emerges from inside the giant ball holding two smoothie bottles. The tennis player responds while holding her own beverage, creating a playful brand interaction.