Brand
ProjectBrand Identity
Bicycle Therapeutics Brand Identity 2024
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Description
This dynamic video sequence showcases the brand identity for Bicycle Therapeutics, highlighting a cohesive visual system across various mediums. The frames feature bold dimensional signage mounted on wooden slat walls, a person wearing a black tote bag bearing the brand logo, clean white wayfinding totems, and a smartphone displaying custom typography on a textured surface. The motion design transitions into complex molecular renderings that visually tie into the biotechnology sector. Created by Greenspace with contributions from James Brocklebank, Marcus Ginns, Henry Hunt, and Pilbrow & Partners, the piece balances graphic clarity with sophisticated spatial design.