Brand
ProjectBack To School

Beymen Back To School 2024
Associated creatives
Tags
Description
Four young models pose together outdoors for the Beymen Back To School campaign photographed by Tugberk Acar. The group includes two young men and two young women dressed in casual streetwear styles, smiling candidly toward the camera. One model in the center holds a green notebook and a dark tablet, wearing a paneled zip-up jacket with white headphones resting around her neck. Another model on the left wears sunglasses and a pink button-down shirt with a black crossbody bag. In the background, directional street signposts point toward school and library zones, enhancing the academic theme.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Navy (40%)
Blush (30%)
Crimson (30%)
Background
Street
Context
Advertising Campaign