Brand
ProjectBetween Two Chargers
BBH Singapore, Agency / Creative,
Associated creatives
Tags
Description
This advertising campaign video titled Between Two Chargers for eDrivo Car Insurance features two men relaxing in camping chairs outdoors next to electric vehicles and charging stations. The scene is set in a green park with trees under natural daylight. One man wears sunglasses and a dark jacket over a white shirt while holding a drink, and the other man wears glasses and an orange shirt. The video employs a commercial style with live-action capture and natural lighting.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Analogue / film, Natural light
Industries
Electric / EV
Color
Navy (30%)
Mustard (30%)
Pure White (20%)
Background
Park
Context
Advertising Campaign