James Worthington Demolet, Casting Director,

Description

Betsey Johnson is featured in this striking Spring Campaign portrait photographed by Zoey Grossman, with creative direction by James Worthington Demolet. Styled by Vittoria Cerciello, she wears a black studded jacket over a layered white lace dress, accented by lace gloves. Hair styling by Ted Gibson and makeup by Kennedy complete the look. The high-contrast black and white composition is set against a clean white seamless backdrop, with the signature pink Betsey Johnson logo overlaid in the lower corner.

Style

Editorial, Vertical, Monochrome

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Background

White Seamless

Context

Advertising Campaign