BETC Paris, Agency / Creative,

Description

An Asian male model stands against a pale pink background, wearing a navy blue Lacoste polo shirt with a white and blue trim, along with matching dark blue pants. He is holding a large, folded display of polo shirts arranged in the shape of a flower. The polo shirts range in shades of blue, from light to dark, creating an ombre effect within the floral design. As the frame widens, several roses fall around the model. The scene transitions to a view with blue polo-shaped flowers on the ground, interspersed with pink roses. "PLAY WITH ICONS" is written across the bottom of the screen in white. The overall aesthetic is clean and stylish, with a focus on the clothing and the creative presentation of the polo shirts.