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Model Abby Champion wearing a magenta bustier top and white cropped overlay at a sunny beach with palm trees.

Bergdorf Goodman Bergdorf Goodman Summer 2026 Campaign 2026

Associated creatives

Tags

Description

Model Abby Champion poses under direct sunlight for the Bergdorf Goodman Summer 2026 Campaign, photographed by Joshua Woods with styling by Emma Wyman. She wears a vibrant magenta underwire bustier paired with a white ruffled cropped bolero against an open sandy beach setting. Tall palm trees, residential beach buildings, and a clear blue sky frame the background, casting warm, natural shadows across her collarbone and shoulders.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Industries

Department Stores

Color

Off-White (50%)
Magenta (40%)

Background

Sandy Beach

Context

Advertising Campaign