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Young man in a dark zipped jacket reclining on a white bed with a hanging flag behind him

Beisser Campaign 2026

About

This Beisser campaign image photographed by William Arcand features a young man with dark, tousled hair reclining on a white bed inside a dimly lit room. He wears a dark zipped jacket with a high collar, casting a serious expression toward the camera. In the background, a vertically hanging flag is draped against dark wooden paneling, alongside a small stack of books resting on a surface and a pale blue storage unit to the right. The lighting is low and atmospheric, emphasizing deep shadows and high-contrast tones throughout the composition.

Brand

Beisser

Project

Beisser Campaign 2026

Keywords

young manman recliningdark zipped jacketyoung man recliningman in dark jacket

Credits

William Arcand
Photographer
Maina Militza
Makeup Artist
Lisa Dymph Megens
Casting Director
Thibault Muñoz
Set Designer

Styles

HorizontalCinematicMoodyRaw

Techniques

Analogue / filmLow-key / chiaroscuro

Industries

Designer Fashion

Background

Bedroom

Context

Advertising Campaign
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