BBH Singapore, Agency / Creative,

Description

The video opens with a shot of a subway train moving along an elevated track. The scene transitions to the interior of the subway car where several commuters are seated and standing. An elderly African American man and an older Asian woman are holding hands while sitting next to each other, while a younger woman sits nearby looking at her mobile phone. Interspersed scenes show flashbacks of a woman in an 80s-style purple exercise outfit doing aerobics in an apartment with an older Asian woman in the background. The old Asian woman sits in a chair, holding a telephone, wearing a white patterned sweater and jeans.