Home
·Media
·BBC Football Brand Identity monochrome portrait

Monochrome portrait of a black man with short hair and an earring framed within a shaped cutout against a black background with corner text.

Brand Identity 2023

Associated creatives

Description

This monochrome portrait features a black man with short hair and a circular earring, captured within a curved architectural framing element against a solid black background. The composition includes four corner text labels reading football, fashion, music, and culture. The lighting creates high-contrast shadows across the subject's face, emphasizing a serious expression. Created by Smörgåsbord for the BBC Football brand identity project.

Style

Horizontal, Corporate, Monochrome

Techniques

Typography, Low-key / chiaroscuro

Industries

Basketball

Color

Jet Black (50%)

Pure White (50%)

Background

Black Seamless

Context

Brand Film / Corporate Video