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BrandBaselayer
ProjectBrand Identity
Brand identity guide for Baselayer showing logo, typography, colour palette, patterns, iconography, and UI elements on a dark grid.

Baselayer Brand Identity 2026

Associated creatives

Together
TogetherDesign

Tags

brand identitybrand guidelinesdesign systemBaselayer brand identityBaselayer brand guidelinesBaselayer design systemlogo designBaselayer logotypographycolour paletteUI componentsiconography

Description

This brand identity showcase presents the visual system for Baselayer, designed by Visie Admin. The layout is structured as a grid of multiple panels detailing different aspects of the brand design. Key sections include the primary logo set against a solid blue background, typography specifications featuring several distinct fonts, and an extensive colour palette mixing blues, greens, and neutral tones. Additional panels display pattern variations, iconography, infographics, and user interface components with verification check indicators. The overall aesthetic is clean, modular, and professional, reflecting a cohesive corporate design language.

Style

Horizontal, Commercial, Clean, Minimalist, Graphic

Techniques

Typography, Vector

Industries

Apps & Digital Platforms

Color

Cobalt (40%)
Pure White (30%)
Jet Black (30%)

Background

Solid Colour

Context

Brand Film / Corporate Video