Brand
ProjectRebrand Campaign

Bankwest Rebrand Campaign 2025
Associated creatives
Tags
Description
This image for the Bankwest Rebrand Campaign, produced by Belinda Blooman and photographed by Sarah Adamson, captures an indoor candid scene in a residential living room. A smiling east asian woman in her 30s wearing a lavender t-shirt holds an electronic keyboard while looking towards a man playing a drum set in the foreground. The warm indoor setting features framed art prints on white paneled walls, a red sofa with patterned pillows, and a small wooden lamp table. The lighting is bright and even, highlighting the playful and natural interaction between the musicians.
Style
Lifestyle, Vertical, Warm, Clean
Techniques
Natural light
Color
Lilac (30%)
Denim (20%)
Caramel (20%)
Background
Living Room
Context
Advertising Campaign
