Bankwest Rebrand Campaign 2025

Description

This playful scene features a group of children engaged in imaginative play using a large cardboard box styled as a television set. One child sits inside the box waving a sock puppet, while another child wearing a vibrant green top looks on from the left, and a curly-haired adult kneels on the right wearing a colorful striped sweater. The interior setting features white shelving filled with books, small decorative objects, and cardboard boxes scattered on a wooden floor. The composition captures a candid, joyful moment under direct lighting, highlighting the colorful knitwear and textured toys.

Style

Lifestyle, Horizontal, playful, Warm

Techniques

Flash

Industries

Banking

Color

Background

Living Room

Context

Advertising Campaign