Jack Rosman, Production,

Description

This video commercial for Bank of America features a real customer named Virginia and her close friend as they sit together around a large map spread across a rustic wooden table, planning travel adventures. The warm indoor setting features natural lighting, wood-paneled walls, and bookshelves, creating a cozy and inviting atmosphere. As they discuss destinations, the video cuts to personal photos documenting their outdoor excursions, including hot spring dips and scenic waterfall visits. The warm color grading and candid framing highlight a genuine friendship and sense of adventure.

Style

Documentary, Horizontal, Warm, Clean

Techniques

Natural light

Industries

Banking

Color

Background

Living Room

Context

TVC / TV Commercial