Brand
ProjectAnthem
Leo Burnett, Creative Agency,
Associated creatives
Tags
Description
This video commercial for Bank of America titled Anthem features diverse individuals of all ages playing golf across a wide range of environments. Scenes transition from traditional outdoor golf courses and driving ranges to indoor living rooms and virtual reality simulators. The cinematography combines natural lighting with polished commercial production values, capturing dynamic swings and candid expressions. People are shown enjoying the sport in casual athletic apparel, highlighting themes of accessibility and leisure. The project was created with agency Leo Burnett.
Style
Horizontal, Commercial, Warm, Clean
Industries
Golf
Context
TVC / TV Commercial